Tech giant Hitachi rebranded its site to change their perception from global elder to digital transformation leader. With a new, fresh brand voice and messaging, content targets current and future-forward customers.
COLLATERAL
BALANCE
BALANCE offers a variety of financial wellness services but needed a relatable way to showcase how it helps. Focusing on consumer challenges and the company's solutions, clients can see pathways to financial success.
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UX WRITING
Microsoft
Yammer is a popular business collaboration platform in the Office 365 Suite. Blending legacy design with rolling web and mobile changes, the brand voice needs to be spot-on for a consistent user experience.
BRANDING
Atlassian
Atlassian is a leader in team collaboration tools, but maintaining one brand voice in its job listings was a challenge. The company transitioned to a consistent recruitment approach to reach its potential candidates.
WEBSITE
SC Labs
SC Labs is a top cannabis testing lab. With its rebrand, a legacy site is transformed to a modern destination that highlights their high-touch services, industry reputation, and information tools.
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CASE STUDY
Eltropy
Start up Eltropy offers a cloud-based sales and marketing platform adaptable to many industries. Highlighting customers' success across verticals amplifies its potential and customer flexibility.
ANNUAL REPORT
Applied Materials
Applied Materials' corporate social responsibility report highlights sustainability, community, and foundation efforts. Communicating successes is key to their long-standing reputation as an industry leader.
BLOG
ThisMoment
ThisMoment provides a powerful digital storytelling platform that connects brands with their target audiences. To bring their value prop alive, the blog focuses on marketing challenges, results, and insights.