Janice CubanJul 31, 2010Traditional Marketing Does Not ExistIf I had a $1 for how many times I’ve heard the rhetorical question “Is traditional marketing dead?” or purporting that it is, my...
Janice CubanMay 4, 2010Online Event Technology Cannot Trump Human ConnectionThe beginnings of online events in the late-1990s consisted of webinars (also known as eSeminars) and web casts, straightforward attempts...