Janice CubanAug 19, 2012I am Mommy Blogger: Hear Me Sell“No pink for my child!” said my sister Sondra before her baby shower. “OK OK” I said. And this was just the beginning of motherhood...
Janice CubanMar 27, 2012Curation Nation: It’s Time for Some Free ThinkingIt’s the golden age of “curation” and smart marketers are exploiting it to their full advantage —but consumers may be losing something in...
Janice CubanOct 4, 2011Graphic Cigarette Warnings May Actually Fire Up SmokersAs a former smoker and occasional social smoker, I’ve always had a personal interest in the marketing of cigarettes and anti-cigarette...
Janice CubanJan 16, 2011Free Social Media Sites Have Their Price2010 was a great year for marketing folks to get back some of its mojo and play with some toys in the social media sandbox, but the...
Janice CubanNov 2, 2010Coupons 2.0 Strike Gold But Don’t Lose the Special SauceMy name is Janice and I am a coupon cutter. Reading the Sunday paper, drinking my coffee and cutting out the $1 off an item normally $6 –...
Janice CubanSep 28, 2010Mad Men Advertisers Would Make Don Draper ProudAs most pop culture phenomenons, if you haven’t heard or watched “Mad Men” at least once, you are living in a cable-free cave. I could...