Janice CubanDec 3, 2015Think Like Your Client and Become a Better ConsultantFreelancers love to write about the woes of not getting paid, how they feel underappreciated, and dole out consulting advice like there’s...
Janice CubanJul 5, 2013Five Secrets of a Marketing Consultant (That Go Against The Grain)It’s OK to Be A Generalist One thing you’ll hear often when you go into consulting is “pick a niche”. In marketing, luckily, there are...