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The Advertising Industry is Stronger Than Ever (But Still Inefficient) To begin with, the number of exhibitors at ad:techSF nearly...

I find it refreshing to see a blast of media coverage for this classic, humble marketing tactic, instead of some brand’s idiotic Tweet or...

When I first saw the wave of witty and snarky TV ads rebranding JCP from J.C. Penney, I was fascinated that an old-fashioned company...